There were over 800 new discussions posted to the Litmus Community in 2017—you email geeks are a chatty lot! As we say goodbye to 2017, we take a look back at some of our favorite discussions from the Litmus Community from the past 12 months.
Samsung is the most popular Android device manufacturer. As of December 2017, Samsung devices held 47% of the Android market share. Learn how you can optimize your email templates to render perfectly in Samsung Mail with this blog post.
In the 85th episode of The Email Design Podcast, Kevin Mandeville and Jason Rodriguez discuss Apple Mail sometimes not loading the last image of an email, accessibility in email, an interactive checkout Black Friday email, and more. Be sure to follow along and join in the discussion on Twitter using #EmailDesignPodcast.
Keeping up with the email marketing industry can be hard. This year alone, there were enough trends, email hacks, and observations for us to write over 170 posts on the Litmus Blog. To make sure you aren’t missing out on our best content, we’re rounding up our top 10 most popular Litmus blog posts of the year.
In the 84th episode of The Email Design Podcast, Kevin Mandeville answers recent questions from the Litmus Community in a rapid fire format, including topics on recent changes to Gmail symbols, CSS targeting for Gmail, hiding content in Outlook, and more. Be sure to follow along and join in the discussion on Twitter using #EmailDesignPodcast.
Plain text emails are just that—plain text. While they may not be nearly as attractive as HTML-based emails, they play a significant role in a well-rounded email marketing strategy. In this post, we’ll give plain text emails the attention they deserve—focusing on why they’re important, how to properly build them, and we’ll provide plenty of examples along the way.
It can be difficult to know how to take your email program up a notch. We can help. Based on our survey of more than 3,500 marketers worldwide, we’ve identified 20 operational, strategic, and technological differences between successful email marketing programs and less successful ones. Here they are…
If you’re a novice email developer or marketer feeling like you’re the only one in the world who fell into this job without having a clue, let us tell you: You’re not. Find out the daunting stories of how our Litmus Live 2017 speakers got their starts in email, how to fake it until you make it, and some resources to help get started.
In our 2017 State of Email Creative report, we share 30 must-subscribe brands, based on more than 3,000 brand suggestions from more than 1,000 marketers. Here are the emails that email marketers love most…
We’re excited to announce the most recent addition to Litmus Email Previews: Libero. Libero was the first local provider to introduce a free webmail service to the Italian market—and Libero Mail still is a popular service today. See how Libero renders common email HTML elements in this blog post.